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Partner

The Marketing Collective

Heidelberg, Germany
5.0 (1)
Resources
Industries Served
  • Consumer Goods & Services
  • Food & Beverage
  • Hospital, Health & Wellness
  • Sports
Language
  • English
Location
  • Europe
Marketing Services
  • Analytics
  • Consulting / Strategy
  • Email Marketing
  • Search Engine Optimization

About The Marketing Collective

We are a growth partner focused on improving your bottom-line - not just an email marketing agency.

As an ecom brand, life comes at you fast.

Sooner or later rising acquisition costs will force your strategic and operational energy towards improving customer lifetime value and overall profitability by optimizing your retention marketing.

But rather than simply setting up email automations and running email campaigns, we concentrate on helping our clients set up and run a holistic, customer-focused retention marketing strategy.

Meaning we take care of your Email, SMS & WhatsApp Marketing and Direct Mail as well as implementing business intelligence tools and consulting on subscription, loyalty solutions, brand-specific post-purchase surveys.

We generate customer insights from reviews, surveys and quantitative BI data. Those insights we use to create personalized customer journeys maximizing re-orders and customer lifetime value.

This approach helps to create a sustainable and long-term growth strategy, rather than just a short-term boost in sales.

Our attention to user experience starts with the signup forms website visitors see and continues all they way through the brands' customer lifecycle.

Whether Email, WhatsApp or Direct Mail - through engaging design and on-brand direct response copywriting we create delighting experiences; wherever our brands' customers are.

Plus, we not only work on retention channels but our partners' ecom business as a whole.

By

  • implementing business intelligence tools (e.g. Klar or Triple Whale),
  • consulting on subscription (ReCharge and Smartrr) & loyalty solutions (e.g. influence.io and LoyaltyLion) and
  • running brand-specific post-purchase surveys (with KnoCommerce and Fairing)

we help our partners maximize their insights into their own business, knowledge of their customers and their customers' lifetime value.

If you are looking for a partner in your retention marketing endeavours that is always by your side to give you strategic advice and take over the operational side... we are that partner.

Media

Case Study - La Table Manufaktur

Clients

Blue Farm
La Table Manufaktur
Grønenberg Coffee
Lunarix
Borz Prime
Reviews
5.0 (1)
Write a review
... truly competent partners that I can recommend to anyone.
5.0
Jul 31, 2023
Dominik Salfner, Grønenberg Coffee
We reached out to The Marketing Collective to have experts by our side as we took our first steps into email marketing. We were super happy with the collaboration, both strategically and operationally. We exchanged ideas on how to move forward in a weekly meeting. Jeffrey and his team are truly competent partners that I can recommend to anyone.